‘Elm Street’ #1 Before ‘Iron Man 2’ Hits

on May 03, 2010 by Daniel Garris

As was widely expected, Warner's A Nightmare on Elm Street opened comfortably in first place this weekend. However, the film's $32.90 million start, while still very solid, was a bit softer than most were expecting. The horror remake starring Jackie Earle Haley opened strong on Friday with $15.74 million, but didn't hold up well as the weekend went on, even for a horror film. A Nightmare on Elm Street saw a three-day to Friday ratio of 2.09 to 1, which was a notch lower than the 2.10 to 1 ratio the studio's remake of Friday the 13th saw last year. That strongly suggests that rapid declines are in store for Elm Street throughout its run. A Nightmare on Elm Street opened 19 percent below Friday the 13th, but 25 percent stronger than 2007's Halloween remake.

Though it doesn't open domestically until this Friday, the weekend's other big story was the international launch of Paramount's Iron Man 2. The highly anticipated comic book sequel starring Robert Downey Jr. opened with a combined $100.2 million from 53 international markets. Grosses in key markets included $12.2 million in The United Kingdom, $10.8 million in Korea, $8.8 million in Australia (which topped the Australian opening weekend of 2007's Spider-Man 3 by 12 percent) and $8.2 million in France.

Turing back to the domestic front, Paramount's How to Train Your Dragon fell one spot to finish in second with $10.61 million. The computer animated film from DreamWorks was down 31 percent from last weekend. That wasn't as strong as the weekend holds the film experienced during each of the past three weekends, but was still a very good hold in its own right. In 38 days, How to Train Your Dragon has grossed $192.17 million domestically, leaving it just $7.83 million away from the $200 million milestone.

Also continuing to hold up well was Fox's Date Night. The comedy starring Steve Carell and Tina Fey was down only 28 percent, with a weekend gross of $7.58 million. That was strong enough for third place this weekend, a position the film has now occupied for three consecutive weekends. The 24-day gross for Date Night stands at a very respectable $73.60 million.

Fellow romantic comedy The Back-up Plan didn't hold up as well as Date Night did this weekend, but still remained a presence at the box office with a fourth place finish of $7.26 million. The CBS Films release starring Jennifer Lopez was down 41 percent from last weekend and has grossed $22.96 million in 10 days of release.

Opening on the low end of its already low expectations was Summit's Furry Vengeance. Despite launching in 2,997 locations into a marketplace with few family options at the moment, the family film starring Brendan Fraser opened in fifth with only $6.63 million. That was nearly on par with the $6.70 million start of last year's Astro Boy, which was also released by Summit.

After a tough start last weekend, The Losers was able to experience a very solid second weekend hold. The comic book adaptation from Warner Bros. grossed $5.89 million, which was down 37 percent from last weekend. Lionsgate's Kick-Ass wasn't so lucky, as it fell 52 percent with a weekend take of $4.52 million. Respective total grosses for The Losers and Kick-Ass stand at $18.01 million and $42.23 million. Look for both films to experience massive declines next weekend when Iron Man 2 enters the marketplace.

Tags: Kick-Ass, The Losers, Furry Vengeance, The Back-up Plan, Date Night, How to Train Your Dragon, Iron Man 2, A Nightmare on Elm Street (2010)

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