Despite having the bigger budget, 'The A-Team' was no match for 'The Karate Kid' this weekend.

‘Karate Kid’ Knocks Out ‘A-Team’

on June 14, 2010 by Daniel Garris
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Sony's The Karate Kid greatly exceeded expectations this weekend with a first place debut of $55.67 million. In doing so, the family friendly remake starring Jaden Smith and Jackie Chan became the first surprise breakout of the summer box office season of 2010. Heading into the weekend it appeared as though it would be a close race between The Karate Kid and Fox's The A-Team, but at the end of the day The Karate Kid outpaced The A-Team by a whopping $29.996 million. Making the victory that much sweeter for Sony was that The Karate Kid carried a modest production budget of $40 million, making it much less expensive than the pricey A-Team.

The Karate Kid strongly appealed to a wide segment of demographics this weekend. The film was especially strong with family audiences, as a notable 56 percent of the film's audience was under the age of 25. The Karate Kid delivered the eighth largest June debut of all time (without taking into account ticket price inflation), and opened in the same neighborhood as 2008's King Fu Panda (which debuted with $60.24 million in June of 2008). Going forward, The Karate Kid will likely take a significant hit from Disney's Toy Story 3 next weekend, but the film could hold up quite well in the weeks that follow once the initial rush-out for Toy Story 3 slows down.

The A-Team opened in a distant and disappointing second place with $25.67 million. Despite a high-profile marketing campaign and release date, the expensive big-screen adaptation of the 1980s television series was unable to perform like a summer blockbuster. Instead, like Prince of Persia before it, The A-Team delivered the type of opening weekend one would expect more from a spring or fall release. The A-Team marks the second disappointment for Fox in two weeks, after the disappointing start of Marmaduke last weekend. The studio will hope to turn its prospects around with this month's Knight & Day and next month's Predators, but that may be easier said than done when considering the domestic results of more traditional action fare so far this summer outside of Iron Man 2.

Internationally, The A-Team debuted with $15.0 million from 35 markets. Key debuts included $2.9 million from Australia, $1.7 million from Russia and $1.5 million for Korea. After this weekend's domestic start, the film's international performance obviously becomes even more important going forward.

After leading the box office each of the past three weekends, Paramount's Shrek Forever After fell two spots to finish in third with $15.77 million. However, the computer animated sequel was down only 38 percent from last weekend. That represented the best percentage hold of any film in wide release this weekend and was impressive when considering the break-out performance The Karate Kid. Shrek Forever After was likely helped out some this weekend by moviegoers choosing to see the film in 3D before it loses 3D screens to Toy Story 3 next weekend. Shrek Forever After passed the $200 million mark on Saturday, making it the fourth release of 2010 to do so. Shrek Forever After reached the milestone in 23 days and has grossed $210.02 million to date.

Universal's Get Him to the Greek was down two spots and 43 percent to place in fourth with $9.94 million. The R-rated comedy displayed respectable holding power over the weekend, especially when considering the competition it faced from the weekend's two new releases and from Game 5 of the NBA Finals on Sunday. The ten-day gross for Get Him to the Greek stands at $36.40 million. That is in line with pre-release expectations and places the film 4 percent ahead of the pace of 2008's Forgetting Sarah Marshall.

Last weekend's other three wide releases didn't fare quite as well. Lionsgate's Killers was down 49 percent to round out this weekend's top five with $8.01 million. Marmaduke finished in seventh with $6.01 million, representing a 48 percent slide from last weekend, while Warner's Splice was down a sharp 60 percent to finish in tenth with $2.94 million. Respective ten-day totals for Killers, Marmaduke and Splice stand at $30.26 million, $22.29 million and $13.15 million.

Though they continue to fall off quickly domestically, both Warner's Sex and the City 2 and Disney's Prince of Persia: The Sands of Time continue to perform much stronger internationally. Sex and the City 2 grossed $23.0 million internationally this weekend, while Prince of Persia grossed $19.7 million. Respective international totals for Sex and the City 2 and Prince of Persia stand at $131.1 million and $190.3 million.

Tags: Prince of Persia: The Sands of Time, Sex and the City 2, Splice, Marmaduke, Killers, Get Him to the Greek, Shrek Forever After, The A-Team, The Karate Kid (2010)
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