'Social Network' Posts Solid Debut

on October 03, 2010 by Phil Contrino

According to studio weekend estimates, The Social Network will bring in a respectable $23 million during its debut frame. After raking in $8 million on Friday, Social Network shot up to $8.9 million on Saturday and Sony is estimating $6.1 million for Sunday.

The drama snagged a healthy B+ overall score and an A- from moviegoers under 18. Sony is reporting that females comprised 53% of the opening weekend and 55% were 25 and older.

In terms of director David Fincher's debuts, Social Network ranks behind Panic Room ($30 million) and The Curious Case of Benjamin Button ($26.8 million).

It's a close race between Legend of the Guardians, The Town and Wall Street: Money Never Sleeps. The three films could easily swap positions when actuals are released on Monday. 

Let Me In and Case 39 both landed with a thud. The two thrillers will end up far away from $10 million during their debut frames.

Overall receipts totaled $96 million, a 10.5% decrease from the same weekend last year. 2010's total domestic haul is still 3.1% ahead of 2009 at the exact same point in the year.

Check back tomorrow for weekend actuals.

Additional reporting by Daniel Garris.


Tags: The Social Network, Case 39, Let Me In

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