'The Green Hornet' Grabs #1 Spot; 'The Dilemma' Disappoints

on January 16, 2011 by Phil Contrino

According to studio estimates, The Green Hornet is on pace for $34 million from Friday-Sunday and $40.5 million from Friday-Monday, giving it the second highest Martin Luther King holiday weekend debut behind Cloverfield's $46.1 million. The Green Hornet's 3-day total also represents the 3rd highest January debut behind Cloverfield and the Star Wars Special Edition re-issue. The superhero flick was able to jump from $11.2 million on Friday to $12.7 million on Saturdayan impressive 12% increase. The opening marks the best of star Seth Rogen's career as a leading man, topping the $30.7 million debut of Knocked Up in 2007. However, when adjusting for inflation Knocked Up's debut would be around $35 million. 69% of the estimated grosses are from 3D and 7% of that are from IMAX of 3D. Sony is reporting that 61% of The Green Hornet's audience was male and 50% was under 25. The overall CinemaScore rating is a B+.

Combining the star power of Vince Vaughn and Kevin James isn't paying off for The Dilemma. The Ron Howard-directed comedy is set for $17.4 million from Friday-Sunday and $20.7 from Friday-Monday. The opening represents a steep drop from Vaughn's $34 million Couples Retreat debut and the $40.5 million opening of Grown Ups with James. 60% of The Dilemma's audience was female and 58% was over 25. The CinemaScore rating is a modest B. On Flixster, The Dilemma has an underwhelming 49% approval rating from more than 16,000 user reviews.

Other 4-day projections:

True Grit: $13.3 million/ $128.5 million cume
The King's Speech: $10.9 million/ $46.4 million cume
Black Swan: $9.8 million/ $74.7 million cume

Check back tomorrow for weekend actuals.

Additional reporting by Daniel Garris.

Tags: The Green Hornet, The Dilemma, True Grit, The King's Speech, Black Swan

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