On the eve of Fast Five and the summer box office season, Rio spent one last day in first place on Thursday.

One More Day in First Place for ‘Rio’

on April 29, 2011 by Daniel Garris
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In what will be its last day at the top of the daily box office, Fox's Rio led the way on Thursday with $1.62 million. That represented a 5 percent increase over Wednesday and a 61 percent decline from last Thursday's holiday inflated performance. The 3D computer animated film has led the daily box office for 14 consecutive days, but beginning today will obviously fall behind Universal's Fast Five (which was already off to a strong start at midnight). Rio led the weekly box office with $34.74 million, which was down 36 percent from its opening week performance. With a 14-day total of $89.23 million, Rio will surpass the $90 million mark today and reach the $100 million domestic milestone during the weekend. Rio is currently running 18 percent behind the pace of last year's How to Train Your Dragon.

Fellow Fox release Water For Elephants held steady in second with $1.37 million. The drama starring Reese Witherspoon and Robert Pattinson fell 4 percent from Wednesday. In general, wide releases were largely unchanged from Wednesday as daily holds ranged from +5 to -5 percent. Water For Elephants took third place for the week with $23.14 million. The film opened in line with expectations and will hope to continue to hold up well going forward. Water For Elephants is currently running 16 percent behind the pace of 2009's The Time Traveler's Wife.

Tyler Perry's Madea's Big Happy Family grossed $1.09 million to remain in third place. The latest Tyler Perry release from Lionsgate was down just 2 percent from Wednesday, which represented the film's best midweek hold this week. Madea's Big Happy Family grossed $31.03 million in its first seven days, which was good enough for second place this week. While the film is having a solid run, it is also performing below expectations and softly for a Perry film featuring his Madea character. Madea's Big Happy Family is headed for a final gross in the neighborhood of $50 million.

African Cats once again experienced one of the day's better daily holds as it was up 5 percent over Wednesday. The latest nature documentary from Disneynature grossed $0.54 million to remain in fourth place. While African Cats held up well during the midweek, it likely won't increase much over the weekend based on the respective performances of 2008's Earth and 2009's Oceans. African Cats finished in sixth for the week with a seven-day start of $8.27 million. The film is currently running 19 percent behind the pace of Oceans.

Scream 4 rounded out the day's top five with $0.46 million. The R-rated horror sequel from The Weinstein Company took fifth place for the week with $9.31 million, which was down a sharp 61 percent from the previous frame. Scream 4 has grossed a very disappointing $33.32 million in 14 days and is likely to continue to fade away quickly with the start of the summer box office season now upon us.

Tags: Scream 4, African Cats, Madea's Big Happy Family, Water for Elephants, Rio
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