On the eve Pirates of the Caribbean: On Stranger Tides, Bridesmaids spent one last day in first place on Thursday.

$38.5 Million for ‘Bridesmaids’ in First Week

on May 20, 2011 by Daniel Garris

Universal's Bridesmaids wrapped up its first week in theatres with a first place finish of $2.86 million on Thursday. The comedy starring Kristen Wiig and Maya Rudolph has led the daily box office for four consecutive days, but will obviously see that streak come to an end today with the launch of Disney's Pirates of the Caribbean: On Stranger Tides. After holding up very well throughout the midweek, Bridesmaids fell a modest 3 percent from Wednesday on Thursday. Bridesmaids has exceeded expectations with a seven-day start of $38.46 million, which placed the film in second for the week. Bridesmaids is currently running an impressive 45 percent ahead of the pace of 2008's What Happens in Vegas... Thanks to excellent word of mouth, Bridesmaids should continue to hold up very well going forward and shouldn't have a problem sailing past the $100 million domestic milestone.

Thor held steady in second with $2.20 million for the day. The high-profile comic book adaptation from Paramount and Marvel fell 4 percent from Wednesday and 45 percent from last Thursday. Thor has been displaying solid holding power thus far for a film of its size, but that could begin to change starting this weekend given all the blockbuster-level releases entering the marketplace over the next few weeks. Thor was the week's top film with a weekly take of $45.15 million. That was down 47 percent from the film's opening week performance and brings the film's two-week total to $129.91 million.

Universal's Fast Five grossed $1.27 million to remain in third place. The blockbuster sequel starring Vin Diesel, Paul Walker, and Dwayne Johnson was down 3 percent from Wednesday and down a respectable 40 percent from last Thursday. Fast Five took third place this week with $26.34 million, which was down just 37 percent from the previous frame. Fast Five has grossed a better than expected $175.59 million in three weeks and is now $24.41 million away from the $200 million domestic milestone. It has certainly been a great start to the summer season for Universal so far.

Sony's Priest continued to display poor holding power on Thursday. The 3D action film from Screen Gems grossed $0.79 million, which was down 11 percent from Wednesday. That was easily the day's sharpest decline among wide releases. Priest finished in fourth for the week with a seven-day start of $19.08 million. While that was in line with the film's modest expectations, it is appearing extremely likely that Priest will fade away from theaters very quickly. Priest is currently running 13 percent behind the pace of last year's Legion, which didn't have the aid of higher priced 3D tickets.

Tags: Priest, Fast Five, Thor, Bridesmaids

read all Daily analyses »


No comments were posted.

What do you think?