'Rise of the Planet of the Apes' Stays #1; 'The Help' Leads Newcomers

on August 13, 2011 by Phil Contrino
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Rise of the Planet of the Apes will fend off four newcomers this weekend in order to remain the #1 film in North America. Apes managed a healthy $8.1 million on Friday night. The 20th Century Fox release slowed down a bit during the week, but now it's rebounding in a big way.

The Help is off to an incredible start. The Disney release raked in an impressive $7.6 million on Friday. Word-of-mouth is strong thanks to an A+ overall CinemaScore rating and a 92% approval rating from more than 14,000 Flixster users.

Final Destination 5 grabbed $7.34 million on Friday. That's not a bad start, but it does put the horror flick on pace to drop quite a bit from The Final Destination's $27.4 million opening in August 2009.

30 Minutes or Less is off to relativity a slow start with $4.85 million. The R-rated comedy could still rebound in the weeks to come with the help of its strong online following.

Glee: The 3D Concert Movie failed to capitalize on the popularity of the show. $2.7 million on Friday is an underwhelming start.

More numbers and analysis coming soon.

Additional reporting by Daniel Garris.

Tags: Rise of the Planet of the Apes, The Help
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