$144.58 Million in Seven Days for ‘The Amazing Spider-Man’

on July 10, 2012 by Daniel Garris

Sony's The Amazing Spider-Man rounded out its first week of release on Monday with a first place take of $7.56 million. The big-budget superhero franchise reboot has led the daily box office for seven consecutive days. However, the film did fall 58 percent from Sunday's performance, which represented a second straight relatively underwhelming daily hold for the film. In comparison, 2007's Transformers fell 55 percent on its first Monday to gross $9.93 million, while 2008's Hancock fell 54 percent to gross $8.48 million. With a seven-day start of $144.58 million, The Amazing Spider-Man is currently running 13 percent behind the $165.33 million seven-day start of Transformers and 21 percent ahead of the $119.78 million seven-day start of Hancock, but it will continue to lose ground in both comparisons if it doesn't begin to stabilize soon.

Universal's Ted grossed $4.48 million to continue to claim second place on Tuesday. The break-out comedy directed by Seth MacFarlane and starring Mark Wahlberg fell 54 percent from Sunday and 49 percent from last Monday. Ted is clearly the surprise hit of the summer thus far with a strong eleven-day take of $124.33 million. The film is currently running an impressive 47 percent stronger than 2010's Grown Ups and only 6 percent softer than 2007's The Simpsons Movie.

Brave placed in third for the day with $2.54 million. The latest computer animated blockbuster from Disney and Pixar fell 54 percent from Sunday and 53 percent from last Monday. Brave has grossed $176.51 million through 18 days of release, placing it 7 percent ahead of the pace of 2008's WALL•E, but is likely to take a significant hit from the release of Fox's Ice Age: Continental Drift on Friday.

Warner's Magic Mike continued to perform relatively stronger on weekdays yesterday with a fourth place take of $2.23 million. The Steven Soderbergh directed film starring Channing Tatum fell just 43 percent from Sunday, as it is common for films skewing heavily towards female moviegoers to generate strong midweek business in the summer. Magic Mike has grossed $75.06 million in eleven days and could stabilize going forward now that its opening weekend rush out is well behind it.

Savages took fifth place for the day with $1.81 million. The Oliver Stone directed action thriller was down 61 percent from Sunday, which represented the day's poorest daily hold among wide releases. Given Monday's hold, weekend holds will be especially important for Savages going forward. With a four-day start of $17.83 million, Savages is running 31 percent behind the pace of 2009's The Taking of Pelham 1 2 3 and 11 percent ahead of the pace of last year's Larry Crowne.

Paramount's Katy Perry: Part of Me 3D fell just 40 percent from Sunday to finish in sixth with $1.17 million. Like Magic Mike, Katy Perry: Part of Me should hold up well on weekdays going forward thanks in part to skewing heavily towards female moviegoers. The five-day start for the modestly budgeted 3D concert documentary stands at $11.41 million, placing it 15 percent ahead of the $9.91 million five-day start of last year's Monte Carlo.

Tags: Katy Perry: Part of Me 3D, Savages, Magic Mike, Brave, Ted (2012), The Amazing Spider-Man

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