‘The Expendables 2’ Debuts in First with $28.59 Million

on August 20, 2012 by Daniel Garris

Lionsgate's The Expendables 2 opened in first place this weekend with $28.59 million. Despite the comfortable first place finish (and an even bigger cast this time around), the ensemble action sequel was unable to match the $34.83 million debut of The Expendables back in August 2010. On a more positive note, after opening with $10.49 million on Friday The Expendables 2 was able to generate an opening weekend ratio of 2.72 to 1. That was a bit stronger than the opening weekend ratio of 2.61 to 1 generated by the first film. Factor in an A- CinemaScore (a notch higher than the B+ rating received by its predecessor) with a soft line-up of new releases the next three weeks and there is the potential for The Expendables 2 to hold up a bit better than The Expendables did. However, the more front-loaded nature of sequels in general will also be working against the film as well going forward. The audience breakdown for The Expendables 2 skewed towards male moviegoers (63 percent) and moviegoers 25 and older (65 percent).

After displaying lackluster holding power during the midweek, The Bourne Legacy bounced back a bit over the weekend with second place take of $17.06 million. The fourth installment of Universal's action thriller franchise fell 55 percent from last weekend, which was a respectable hold given the added competition from The Expendables 2. In comparison, 2004's The Bourne Supremacy fell 54 percent in its second weekend, while 2007's The Bourne Legacy fell 53 percent (though both films were coming off significantly larger opening weekends). The Bourne Legacy has grossed $69.62 million in ten days, which is in line with expectations and places the film 30 percent behind the $98.83 million ten-day start of The Bourne Supremacy. Internationally, The Bourne Legacy grossed $18.2 million from 18 foreign territories this weekend. That places the international total for the film at $28.1 million and current worldwide haul at $97.7 million.

Spots three through eight were separated by just $4.98 million this weekend, with ParaNorman leading the crowed pack with a third place take of $14.09 million. The 3D stop-motion film from Focus and animation studio Laika opened in line with expectations and a bit softer than the $16.85 million start of 2009's Coraline (the first Laika film distributed by Focus). After opening with $4.60 million on Friday, ParaNorman went on to register an opening weekend to Friday ratio of 3.06 to 1. ParaNorman received a B+ rating on CinemaScore and like the rest of the films currently in the marketplace, will hope to hold up well over the next few weeks thanks in part to the soft line up of new releases and the Labor Day holiday weekend.

Sony's Sparkle debuted in fifth place with a modest $11.64 million. The musical drama starring Jordin Sparks and the late Whitney Houston opened on the lower end of pre-release expectations. However, it should be noted that with a production budget of just $14 million, Sparkle was the least expensive of this weekend's four new wide releases. Sparkle received a promising A rating on CinemaScore, but also showed some initial signs of front-loading this weekend by generating an opening weekend ratio of just 2.58 to 1 after opening with $4.52 million on Friday.

The Odd Life of Timothy Green opened in seventh with $10.82 million. While that was the lowest opening weekend performance of the weekend's four new wide releases, the film's opening weekend take was also softened a bit from the film opening on a Wednesday. The modestly budgeted family film from Disney has grossed $15.10 million through its first five days of release. The Odd Life of Timothy Green received an A- rating on CinemaScore and could very well prove to have the strongest holding power of this weekend's four wide releases going forward. The audience breakdown for Timothy Green skewed towards female moviegoers (68 percent) and moviegoers over the age of 25 (58 percent).

Holdovers The Campaign and Hope Springs generated respective second weekend performances of $13.13 million and $9.11 million. Warner's The Campaign fell 51 percent and finished in fourth, while Sony's Hope Springs fell 38 percent and finished in eighth. The Campaign has grossed $51.44 million in ten days, placing it 26.5 percent behind the $69.95 million ten-day start of 2010's The Other Guys (which fell 51 percent in its second weekend). Hope Springs has grossed $35.06 million in twelve days, placing it 25 percent behind the $46.97 million 12-day take of 2009's Julie & Julia (which fell 40 percent in its second weekend).

The Dark Knight Rises fell 42 percent to place in sixth with $11.01 million. In the process, the third installment of Christopher Nolan's superhero trilogy passed the $400 million mark on Friday. The Dark Knight Rises reached the milestone in 29 days and currently boasts a 31-day total of $409.79 million. That places the film in twelfth place on the all-time unadjusted domestic chart and in second place among 2012 releases (having just passed by Lionsgate's The Hunger Games). Internationally, The Dark Knight Rises grossed $21.4 million from 61 foreign markets this weekend. To date the film has grossed $488.6 million internationally and $898.4 million worldwide.

Additional reporting by Shawn Robbins.

Tags: The Dark Knight Rises, Hope Springs (2012), The Campaign (2012), The Odd Life of Timothy Green, Sparkle (2012), ParaNorman, The Bourne Legacy, The Expendables 2

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