'The Possession' Triumphs During Weak Frame; 'Oogieloves' Hits New Low For A Wide Release

on September 02, 2012 by Phil Contrino

4-Day Estimates:

The Possession: $21.3 million
Lawless: $12.3 million
The Expendables 2: $11 million
The Bourne Legacy: $9.3 million
ParaNorman: $8.8 million
The Odd Life of Timothy Green
: $8.2 million
The Dark Knight Rises
: $7.6 million
The Campaign: $6.9 million
2016: Obama's America: $6.7 million
Hope Springs: $6 million
Premium Rush: $5 million

With $6.05 million in the bank on Friday and $6.3 million on Saturday, The Possession will easily win the 4-Day holiday weekend. The Lionsgate release is clearly benefiting from the fact that Warner Bros. decided to give the The Apparition a weak roll out last weekend. Horror fans have been neglected this summer and now The Possession is giving them what they craved. Unfortunately, a 67% combined approval rating from more than 13,000 Flixster users does not bode well for the film's staying power.

Lawless managed $2.75 million on Friday and $3.46 million on Saturday. More than 17,800 Flixster users have combined to give the gangster flick a solid 83% approval rating.

The Oogieloves movie will set a new record for the lowest location average for a wide release with $207. 2011's Creature previously held the record with $217.

Additional reporting by Daniel Garris.



Tags: The Possession, The Oogieloves in the BIG Balloon Adventure

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