‘Argo’ Holds off ‘Paranormal Activity 4’ to Remain #1 on Thursday

on October 26, 2012 by Daniel Garris

Warner's Argo grossed $1.33 million on Thursday to lead the daily box office for a fourth consecutive day. The awards season hopeful directed by and starring Ben Affleck was up a slim 1 percent over Wednesday, but down only 23 percent from last Thursday. That is a good sign for the film as it heads into its third weekend. Argo grossed $21.86 million this week, which was good enough for second place and was down just 18 percent from last week's opening week performance. Argo has grossed $48.43 million in two weeks, placing it 11 percent behind the $54.31 million two-week start of 2010's The Town.

Paranormal Activity 4 rounded out its first week in theatres with a second place take of $1.14 million. The fourth installment of Paramount's low-budget horror franchise was up 10 percent over Wednesday. Paranormal Activity 4 led the way this week with a seven-day start of $33.96 million. That was below expectations but is still very solid when taking into account the cost of the film. Paranormal Activity 4 is currently running 31 percent behind the $49.16 million seven-day start of 2010's Paranormal Activity 2.

Lionsgate's Alex Cross was down 3 percent and two spots to land in sixth with $0.63 million. The action thriller starring Tyler Perry opened below expectations this week with a seven-day start of $14.32 million. That placed the film in fifth place for the week and was 24 percent softer than the $18.74 million seven-day start of Good Deeds earlier this year.

Tags: Alex Cross, Paranormal Activity 4, Argo

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