'Texas Chainsaw 3D' Wins Friday; 'Django Unchained' & 'Hobbit' Fill Top 3

on January 05, 2013 by Shawn Robbins

One of 2013's first two new releases fared relatively well as Texas Chainsaw 3D carved out $10.2 million on Friday. That bests the $7.35 million opening day of The Texas Chainsaw Massacre: The Beginning back in October 2006, but comes in slightly behind 2003's $10.6 million first day of the first Texas Chainsaw Massacre remake starring Jessica Biel. Given the front-loaded nature of horror franchises, the film is on target for a $22.5 million weekend. It should be noted that there are unconfirmed reports of the Friday take including pre-midnight shows on Thursday.

Django Unchained increased nearly 59 percent from Thursday to an estimated $6.16 million start to the weekend. The total gross now stands at $92.43 million after just 11 days, over $17.4 million ahead of where Inglourious Basterds sat at the same point in release. We're projecting a $19.8 million third frame for Django Unchained which will send the film past the $100 million barrier by Sunday's end, marking the third time Quentin Tarantino has reached that figure domestically (after Basterds and Pulp Fiction).

Friday saw a modest 36 percent increase from Thursday for The Hobbit: An Unexpected Journey after the film exceeded the daily gross ofThe Fellowship of the Ring for the first time on a comparable day yesterday. The film grabbed an estimated $5.225 million on Friday, down nearly 51 percent from the previous Friday. By comparison, I Am Legend dropped 44 percent and Fellowship slid 46 percent during the same Friday-to-Friday periods. The Hobbit's domestic cume is an estimated $251.52 million through Friday. Boxoffice is projecting a $17.5 million weekend.

Les Miserables drew another $4.9 million on Friday, up 48 percent from Thursday and down 47.4 percent from last Friday. The musical has amassed $92.4 million after 11 days and will cross the $100 million threshold before the end of the weekend, becoming the first musical to do so since Mamma Mia! in 2008. We're projecting a $16.3 million sophomore frame for Les Mis.

Promised Land grabbed $1.3 million in its wide expansion on Friday, shifting the film's total up to $1.66 million after eight days. The film is on track for a $3.85 million weekend.

One week ahead of its wide expansion on January 11, Zero Dark Thirty moved into 60 theaters this weekend and banked $825,000 on Friday. We're projecting a $2.6 million weekend haul.

Additional reporting by Daniel Garris.

Tags: Django Unchained, The Hobbit: An Unexpected Journey, Les Miserables, Texas Chainsaw 3D, Promised Land

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