With $45.6M 'Monsters University' Holds off Impressive 'The Heat' and Disappointing 'White House Down'

on July 01, 2013 by Daniel Garris
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As was widely expected, Disney's Monsters University held onto first place at the box office this weekend with a second weekend take of $45.61 million. The blockbuster computer animated prequel from Pixar was down 45 percent from last weekend. That represented a very strong second weekend hold for a high-profile animated film release at this time of year. In comparison, 2011's Cars 2 fell 60 percent in its second weekend to gross $26.27 million, while 2010's Toy Story 3 fell 46 percent to take in $59.34 million.

Monsters University is clearly being aided by strong word of mouth and in all likelihood also received an added boost this weekend from moviegoers who wanted to catch the film before Universal's highly anticipated Despicable Me 2 enters the marketplace this coming Wednesday. Monsters University has grossed $170.43 million in ten days, placing it 45 percent ahead of the $117.20 million ten-day start of Cars 2 and 25 percent behind the $226.89 million ten-day take of Toy Story 3.

Fox's The Heat debuted in second place this weekend with $39.12 million. The R-rated comedy starring Sandra Bullock and Melissa McCarthy exceeded expectations (which were already high heading into the weekend) and performed quite well given the film's modest price tag for a high-profile summer release. The teaming up of Bullock and McCarthy was obviously the key driving force in the film's success, as both actresses continue to display very strong drawing power at the box office. The Heat debuted 16 percent stronger than the $33.63 million debut of 2009's The Proposal and 13 percent ahead of the $34.55 million start of this year's Identity Thief.

The Heat took in $13.72 million on Friday (which includes an estimated $1 million from late night shows that began at 10 p.m. on Thursday), increased 5 percent on Saturday to gross $14.44 million and fell 24 percent to take in $10.95 million on Sunday. That placed the film's opening weekend to Friday ratio at 2.85 to 1, which is very healthy since films aimed at female moviegoers tend to be more front-loaded towards Friday in general during the summer months. Given the recent past box office performances of films starring Bullock or McCarthy, it is very likely that The Heat will hold up well going forward. The film's A- rating on CinemaScore is also an early encouraging sign.

On the other end of the box office spectrum this weekend was Sony's White House Down. The pricey action film starring Channing Tatum and Jamie Foxx debuted in fourth with $24.85 million. White House Down opened below pre-release expectations (the film had been expected to open right alongside The Heat) and debuted an especially disappointing 18 percent softer than the $30.37 million start of this year's similarly themed and much less expensive Olympus Has Fallen. In addition to arriving on the scene after Olympus Has Fallen, White House Down clearly isn't being helped out by the stronger than expected performances of both The Heat and World War Z. It remains to be seen whether or not the poor start for White House Down could be a good sign for Disney's The Lone Ranger when it enters the marketplace on Wednesday.

White House Down opened with $9.03 million on Friday (which includes an estimated $1.35 million from late night shows that began at 7 p.m. on Thursday), increased 2 percent on Saturday to take in $9.23 million and slid 28.5 percent on Sunday to gross $6.60 million. The film's opening weekend to Friday ratio was 2.75 to 1. Like The Heat, White House Down did receive a promising A- rating on CinemaScore. White House Down could receive some short-term help in the next week from the upcoming Independence Day holiday.

Paramount's World War Z was able to hold off White House Down to place in third with $29.77 million. The expensive Brad Pitt vehicle fell 55 percent from last weekend's stronger than expected debut. While this weekend's decline was significant, it was still solid for a film with horror elements and the new competition from both The Heat and White House Down. World War Z has grossed $123.69 million in ten days, placing it a strong 38 percent ahead of the $89.37 million ten-day start of last year's Prometheus (which fell 59 percent in its second weekend to gross $20.71 million). World War Z has already nearly out-grossed the $126.48 million final domestic take of Prometheus.

Warner's Man of Steel rounded out the weekend's top five with $20.74 million. The blockbuster superhero franchise re-launch has stabilized a bit as of late, but was still down 50 percent from last weekend. Despite the lackluster holding power thus far, Man of Steel has grossed $248.58 million to date domestically. That places the film 30 percent behind the $353.94 million 17-day take of last year's The Dark Knight Rises. Like White House Down, Man of Steel will hope to receive some help this week from moviegoers looking for an option for Independence Day.

In other box office news, Lionsgate's Now You See Me surpassed the $100 million domestic milestone this weekend after grossing $5.61 million for the frame. The surprise hit ensemble thriller was down a healthy 29 percent from last weekend and has grossed $104.79 million in 31 days. Sony's This Is The End also continued to hold up well this weekend. The ensemble comedy fell 35 percent to gross $8.70 million. This Is The End has grossed $74.68 million in 19 days, which means it has now overtaken the pace of 2008's Pineapple Express, which grossed $73.78 million through 19 days.

Tags: This Is The End, Now You See Me, Man of Steel, World War Z, White House Down, The Heat, Monsters University
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