'The Perfect Guy' ($9.95 Million) & 'The Visit' ($9.22M) Strong on Friday; '90 Minutes In Heaven' Bows to $730K

on September 12, 2015 by Shawn Robbins

Sony reports that The Perfect Guy bowed to an excellent $9.95 million on Friday, blowing past pre-weekend expectations. The PG-13 thriller was 13 percent stronger than a similarly themed flick that opened this same weekend last year: No Good Deed ($8.8 million opening day) -- which was also a PG-13 thriller from Sony. Early word of mouth is solid for its genre with a 71 percent Flixster score as of this morning, which is (again) close to Deed's 74 percent Saturday score one year ago. The studio also reports a positive "A-" CinemaScore. For the weekend, Sony is projecting as high as $26.5 million for a likely first place finish, more than doubling the pic's $12 million production budget.

Also making a noteworthy debut yesterday was M. Night Shyamalan's The Visit, posting $9.22 million. The micro-budget collaboration between Shyamalan and producer Jason Blum, mixed with an effective marketing campaign and a teen-friendly PG-13 rating, proved to be a successful formula as yesterday's gross nearly doubled the $4.8 million opening day of Devil in September 2010 -- a film which was written, produced, and heavily marketed under Shyamalan's name (even though he didn't direct it). Even more encouraging is that early word of mouth appears more positive than most other horror/thriller titles released this year with 67 percent on Flixster. Critically, with a 62 percent Rotten Tomatoes score, this is by far Shyamalan's best reviewed film since 2002's Signs. For the weekend, Universal is projecting a $21.7 million haul, but BoxOffice is a bit more optimistic and expects a frame closer to $22.5 million if it holds up similar to Devil over Saturday and Sunday.

Holding strong in third place yesterday was another recent Sony success, War Room, as it fell just 7 percent from last Friday to $2.16 million yesterday. That gives the faith-based drama a domestic tally of $33.95 million through 16 days of play, 79 percent ahead of where 2011's Courageous stood at the same point. BoxOffice is projecting a fantastic $7.7 million third frame.

A Walk in the Woods eased 34 percent from last Friday to $1.46 million yesterday. That gives the sleeper hit drama from Broad Green Pictures a ten-day total of $16.7 million. BoxOffice projects a $5.1 million sophomore weekend.

Meanwhile, Straight Outta Compton rounded out the top five with an estimated $1.2 million yesterday -- off 46 percent from last Friday. The biopic has now amassed $152.8 million stateside as it heads for a $3.9 million weekend.

Outside the top five, the latest faith-based flick from distributor Samuel Goldwyn bowed fairly in its own right yesterday as 90 Minutes In Heaven earned an estimated $760,000 from 878 locations (previously reported this morning as $730,000 from 838 theaters). While that falls about 37 percent short of Do You Believe?'s $1.2 million first day back in March, 90 Minutes has had decidedly less awareness and more competition with War Room already doing well with the same target audience. BoxOffice is projecting a $2.1 million opening weekend.

Tags: 90 Minutes In Heaven, The Visit, The Perfect Guy

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