Long Range Forecast: 'Battleship' and 'What To Expect When You're Expecting'
Featured Stories - on March 24, 2012 by BOXOFFICE Staff
We've added Universal's Battleship and Lionsgate's What To Expect When You're Expecting to the Long Range Forecast. Both films are set to open on May 18.
- A great ensemble cast full of up-and-comers such as Taylor Kitsch, Brooklyn Decker and Alexander Skarsgard
- Director Peter Berg has a blockbuster track record thanks to Hancock
- The action-loving crowd isn't exactly very discrimination. See the success of Transformers and G.I. Joe
- Opening early internationally could help build positive buzz
- Plenty of negative tweets already
- Bad buzz that resembles the kind that plagued Green Lantern and Cowboys & Aliens
- Opening a week before Men in Black 3 could hurt its staying power
- Opening early internationally could result in negative buzz
What To Expect When You're Expecting
- Could follow in the footsteps of Valentine's Day and He's Just Not That Into You
- Will serve as counter-programming to action flicks
- May tap into the same audience that turned Bridesmaids into a surprise hit last summer
- Could follow in the footsteps of New Year's Eve
- Reactions to the first trailer have been less than enthusiastic on Facebook and Twitter
- Will have limited date appeal despite featuring male dilemmas
Check out our predictions in the table below.
|Title||Release Date||Distributor||Opening Weekend||Cumulative|
|What to Expect When You're Expecting||May 18, 2012||Lionsgate
|Battleship||May 18, 2012||Universal
|The Dictator||May 11, 2012||Paramount
|Dark Shadows||May 11, 2012||Warner Bros.
|Marvel's The Avengers||May 4, 2012||Disney
|Safe (2012)||Apr 27, 2012||Lionsgate
|The Five-Year Engagement||Apr 27, 2012||Universal
|The Raven||Apr 27, 2012||Relativity Media
|The Pirates! Band of Misfits||Apr 27, 2012||Sony / Columbia
|The Lucky One (2012)||Apr 20, 2012||Warner Bros.
|Chimpanzee||Apr 20, 2012||Disneynature
|Think Like a Man||Apr 20, 2012||Sony / Screen Gems
|The Three Stooges||Apr 13, 2012||Fox
|Lockout||Apr 13, 2012||Open Road
|The Cabin in the Woods||Apr 13, 2012||Lionsgate
|American Reunion||Apr 6, 2012||Universal
|Titanic 3D||Apr 4, 2012||Paramount
|Mirror Mirror||Mar 30, 2012||Relativity Media
|Wrath of the Titans||Mar 30, 2012||Warner Bros.
Phil Contrino, Daniel Garris, Alex Edghill and Shawn Robbins contributed to this article.