Weekend Forecast: 'The Maze Runner', 'A Walk Among the Tombstones', & 'This Is Where I Leave You'
Featured Stories - on September 17, 2014 by BoxOffice Staff
Three new films open wide over the September 19 weekend. Our analysis:
The Maze Runner
- Young adult novel adaptations are hot right now in the wake of The Hunger Games and Divergent.
- Fox's marketing campaign has strongly pushed the film as an all-around thriller.
- Facebook and Flixster activity are relatively strong in comparison to Divergent's.
- Opening in the dead zone of September isn't something the major young adult adaptation have had to overcome.
- Twitter activity, while fairly solid, is significantly behind Divergent.
- Are audiences ready for a new franchise at this time of year, or simply waiting for Mockingjay Part 1?
A Walk Among the Tombstones
- Liam Neeson's box office drawing power has been well proven in recent years.
- With over 278,000 fans entering Wednesday, Facebook activity is respectable.
- Older male crowds don't have much else to look forward to this weekend.
- The darker tone and somewhat niche genre could hinder Tombstones in the way it did past star-driven flicks like Killing Me Softly and Out of the Furnace.
- Twitter activity is modest.
This Is Where I Leave You
- Warner Bros. has aggressively marketed this dramedy.
- The ensemble cast led by Jason Bateman and Tina Fey could attract adult moviegoers.
- Flixster activity is respectable.
- Twitter and Facebook buzz leave much to be desired.
- Despite overall success in recent years, Bateman and Fey have each had their share of box office disappointments.
- Opening on a somewhat crowded weekend won't help matters.
Check out our complete weekend forecast in the table below.
|Title||Release Date||Distributor||Weekend||Domestic Total through Sunday, Sep. 21|
|The Maze Runner||Sep 19, 2014||Fox
|A Walk Among the Tombstones||Sep 19, 2014||Universal
|No Good Deed (2014)||Sep 12, 2014||Sony / Screen Gems
|This Is Where I Leave You||Sep 19, 2014||Warner Bros.
|Dolphin Tale 2||Sep 12, 2014||Warner Bros.
|Guardians of the Galaxy||Aug 1, 2014||Disney
|Let's Be Cops||Aug 13, 2014||Fox
|Teenage Mutant Ninja Turtles (2014)||Aug 8, 2014||Paramount
|The Drop||Sep 12, 2014||Fox Searchlight
|If I Stay||Aug 22, 2014||Warner Bros. / New Line
|Tusk||Sep 19, 2014||A24
Phil Contrino, Daniel Garris, Alex Edghill, and Shawn Robbins contributed to this report.