'Battleship' Grabs Underwhelming $420K From Midnight Shows
on May 18, 2012
Forget about Battleship toppling The Avengers this weekend.
Universal's attempt to mimic the Transformers franchise was able to rake in only $420,000 from midnight shows. How bad is that exactly? Well, Think Like a Man was able to hit $500,000.
Most true blockbusters are able to hit at least $5 million from midnight shows. This does not bode well.