'Maze Runner' Not Looking Back

on September 18, 2014

upcoming091914b.jpg

By Alex Edghill

Wednesday Morning Update: The Maze Runner continued to lead the pack on Tuesday despite dropping 12% to 12,375 tweets. Facebook on the other hand had a very hefty increase of 25k+ to 837k likes. By comparison, The Hunger Games had 37,820 tweets and 3,054,892 likes its Tuesday before release, Divergent had 75,277 tweets and 1,060,953 likes, while The Giver had 6,777 tweets and 374,863 likes. While its Twitter numbers are nothing extraordinary its Facebook tallies are hard to ignore and really point to  a strong beginning.

A Walk Among The Tombstones had a strong increase on Tuesday of 230% to 2,366 tweets while Facebook also somewhat less encouraging with a sub 1% rise to 278,342 likes. By comparison, Non-Stop had 3,895 tweets and 384,224 likes its Tuesday before release, while Prisoners had 471 tweets and 98,890 likes. The film is lagging notably to recent Neeson thrillers and while I have it a ways above Prisoners its important to note that because of the latter's very common name a more restrictive search string had to be employed to weed out unrelated tweets and served as a limiter to its numbers (in fact Non-Stop also employed quite a restrictive string and still handily beat out Tombstones too). I see a decent opening here of low to mid double figures but nothing approaching $20 million given these signs.

This Is Where I Leave You had a 7% fall to 1,727 tweets on Tuesday, down from 1,857 tweets on Monday, while Facebook grew to 206,409 likes, up from 203,857 likes the day before. By comparison, The Other Woman had 9,149 tweets and 147,093 likes its Tuesday before release, while The Internship had 4,971 tweets and 247,638 likes. The dwindling tweet totals are somewhat of a worry as is the lag between its Facebook likes and director Shawn Levy's last film The Internship. Double digits still look to be assured but as of right now I'd say it looks to be bringing up the rear amongst the new openers once the weekend dollars are tallied.

Twitter Top 15 Movies for Tuesday September 16th

Rk Film Mon Tue Week Mon-Tue %
1 (-) The Hunger Games: Mockingjay Part 1 160,028 33,344 193,372 -79.16%
2 (-) If I Stay 14,622 15,942 30,564 9.03%
3 (-) The Maze Runner 14,059 12,375 26,434 -11.98%
4 (+3) Avengers: Age of Ultron 4,837 11,638 16,475 140.60%
5 (+9) Into the Woods 1,588 9,582 11,170 503.40%
6 (-2) Guardians of the Galaxy 9,492 7,680 17,172 -19.09%
7 (-2) Annabelle 6,533 6,029 12,562 -7.71%
8 (+22) Interstellar 656 5,844 6,500 790.85%
9 (-3) No Good Deed (2014) 5,739 4,692 10,431 -18.24%
10 (-2) The Hobbit: The Battle of the Five Armies 4,294 3,173 7,467 -26.11%
11 (-2) Before I Go to Sleep 3,336 2,967 6,303 -11.06%
12 (+15) A Walk Among the Tombstones 715 2,366 3,081 230.91%
13 (+4) Gone Girl 1,344 2,085 3,429 55.13%
14 (+2) The Equalizer 1,349 1,983 3,332 47.00%
15 (-3) Ouija 2,253 1,920 4,173 -14.78%
18 (-5) This Is Where I Leave You 1,857 1,727 3,584 -7.00%

Please check the methodology page for information about our Twitter project or here for historic data.

Tags: The Maze runner, A Walk Among The Tombstones, social-media-trends, This Is Where I Leave You

Comments
What do you think?
read all News »