Facebook Watch - 'Alvin' Dominates
on October 12, 2015
By Alex Edghill
Monday Morning Update: Alvin And The Chipmunks: The Road Chip was the top dog this past week on Facebook when it rose a very strong 453,319 new likes. That was by far the biggest increase of any film, miles ahead of second place's 88,384 new likes. The Chipmunk franchise has raked in over $1 billion worldwide over the last 8 years making it one of the most profitable animated franchises ever. The real question here is will Roadchip continue the downward trend of recent films or see a return to glory like the first two films. The first three films had only two years between each, and after the disappointing totals of the third (it only managed ~50% of its predecessors) they waited four years before releasing Roadchip this Holiday season.
Crimson Peak continued to impress, raising its total to 440,590 tweets overall after a ~90k expansion over the past week. While it has lagged behind The Visit (~630k on the Sunday before its release) its miles ahead of other 2015 screamers like The Hollows (179k) and Poltergeist (365k). Guillermo del Toro is a horror royalty and his name alone here has generated a lot of interest on Facebook and Twitter.
Facebook Top 5 Movies by Like Increase for the last week Ending Sunday October 11th
|1||12/23/15||Alvin and the Chipmunks: The Road Chip||18,153,466||17,700,147||453,319||2.56%|
|3||11/20/15||The Hunger Games: Mockingjay - Part 2||22,063,204||21,994,761||68,443||0.31%|
|4||10/23/15||Paranormal Activity: The Ghost Dimension||19,415,755||19,354,334||61,421||0.32%|
|5||10/30/15||Scouts Guide to the Zombie Apocalypse||189,340||150,734||38,606||25.61%|
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