Weekend Estimates: 'The Boss' ($23.48M) & 'Batman v Superman' ($23.44M) in Tight Race for First Place; 'Hardcore Henry' ($5.10M) Arrives SoftlyApril 10, 2016 09:42 AM

by Daniel Garris

It was an extremely close race between Universal's The Boss and Warner's Batman v Superman: Dawn of Justice for first place this weekend. The Boss is currently estimated to come out ahead with $23.48 million, but with an estimated lead of only $45,000, either film could ultimately end up in first place this weekend.

Regardless of whether or not it ends up in first place this weekend, The Boss outpaced expectations and performed well with its modest price tag in mind. The Melissa McCarthy led R-rated comedy also proved to be critic-proof this weekend. The film's opening weekend performance was 9 percent ahead of the $21.58 million opening weekend of 2014's Tammy (though it should be noted that Tammy's opening weekend take was softened by a Wednesday debut) and 19 percent below the $29.09 million debut of last year's Spy (it should be noted that The Boss had been widely expected to open below Spy). With this weekend's performance of The Boss, McCarthy continues to remain one of the more consistent box office draws in recent years. McCarthy will next appear in Sony's Ghostbusters, which arrives on July 15.

The Boss started out with $8.11 million on Friday (which included an estimated $985,000 from Thursday night shows), increased a healthy 20 percent on Saturday to take in $9.73 million and is estimated to decline 42 percent on Sunday to gross $5.64 million. That gave the film an estimated opening weekend to Friday ratio of 2.90 to 1. The Boss skewed heavily toward female moviegoers (67 percent) and slightly towards moviegoers under the age of 35 (51 percent). Audience reception to The Boss appears to be lackluster as the film received a C+ rating on CinemaScore and current has a Flixster audience score of just 50 percent. With that in mind, it's quite possible that The Boss won't hold up as well going forward as McCarthy's previous hits have. On the other hand, the film's mentioned strong Saturday hold is an early encouraging sign.

After leading the box office for the past two weeks Batman v Superman: Dawn of Justice fell to a close second place this weekend with an estimated $23.44 million. The blockbuster 3D superhero film starring Ben Affleck and Henry Cavill continued to fall off sharply, as the film was down 54 percent from last weekend. Batman v Superman is now on the verge of reaching the $300 million domestic mark with a 17-day take of $296.69 million. However, as a result of its soft holding power thus far, Batman v Superman is now running just 1 percent ahead of the $294.51 million 17-day take of last year's Furious 7 (which fell 51 percent in its third weekend to gross $29.16 million). With that in mind, Batman v Superman will soon fall behind the pace of Furious 7, especially with Disney's highly anticipated The Jungle Book entering the marketplace this coming Friday.

While Batman v Superman continued to decline sharply this weekend, Disney's Zootopia continued to display strong holding power with an estimated third place take of $14.35 million. The blockbuster 3D computer animated film was down just 26 percent from last weekend. Without taking into account ticket price inflation, Zootopia registered the eighth largest sixth weekend gross of all-time. Zootopia is also on the verge of reaching the $300 million domestic mark with a 38-day take of $296.01 million. The film is now running just 8 percent behind the $320.39 million 38-day take of last year's Inside Out and will continue to make up ground in that comparison going forward. Zootopia already has a current total gross to opening weekend ratio of 3.94 to 1.

Universal's My Big Fat Greek Wedding 2 placed in fourth with an estimated $6.42 million. The PG-13 rated comedy sequel starring and written by Nia Vardalos was down 43 percent, as the film took a hit from the debut The Boss this weekend. My Big Fat Greek Wedding 2 continues to perform towards the higher end of expectations with a 17-day take of $46.75 million. That places the film 6 percent behind the $49.59 million 17-day gross of last year's The Intern (which fell just 26 percent in its third weekend to take in $8.68 million). My Big Fat Greek Wedding 2 will hope to re-stabilize next weekend with the debut of The Boss behind it.

Hardcore Henry rounded out the weekend's top five with an estimated $5.10 million. The low-budget action film from STX Entertainment opened below pre-release expectations and delivered a lackluster per-location average of $1,690 from just 3,015 locations. The trailer for Hardcore Henry had gone over well, especially online, but that reception ultimately failed to get moviegoers to see the film this weekend. Hardcore Henry delivered the lowest debut for STX Entertainment to date in the distributor's young history. The film opened with $2.01 million on Friday (which included an estimated $380,000 from Thursday night shows), declined a concerning 7 percent on Saturday to gross $1.87 million and is estimated to slide 35 percent on Sunday to take in $1.22 million. That places the film's estimated opening weekend to Friday ratio at a fairly front-loaded 2.54 to 1. Much like The Boss, Hardcore Henry doesn't appear to be going over all that well with moviegoers. Hardcore Henry also received a C+ rating on CinemaScore and has a respectable current Flixster audience score of 66 percent.

Faith-based films Miracles from Heaven and God's Not Dead 2 claimed sixth and seventh place with respective estimated takes of $4.80 million and $4.05 million. Sony's Miracles from Heaven was down a very solid 34 percent this weekend, while God's Not Dead 2 was down a sizable 47 percent. Miracles from Heaven passed the $50 million mark this weekend and continues to perform nicely with $53.81 million in 26 days. God's Not Dead 2 has been far less impressive with $13.84 million in ten days and clearly isn't duplicating the word of mouth or the performance of its predecessor, 2014's God's Not Dead, which grossed $21.75 million in its first ten days after falling just 4.5 percent in its second weekend to take in $8.80 million.

Daily Domestic Gross Tue, Aug. 28 2018

Wide (1000+)

#TitleTue, Aug. 28 2018LocationsAvg.TotalWks.Dist.
1Crazy Rich Asians$4,304,96362%3,526142$1,221$83,587,3732Warner Bros.
2The Meg$1,635,38235%4,031-87$406$107,933,0713Warner Bros.
3Mission: Impossible - Fallout$1,166,57061%3,052-430$382$195,879,6815Paramount
4The Happytime Murders$1,000,61717%3,256--$307$11,389,2291STX Entertainment
5Disney's Christopher Robin$948,74355%3,394-208$280$79,112,2444Disney
6Mile 22$924,75960%3,5200$263$27,008,6522STX Entertainment
7Alpha$887,59771%2,7190$326$21,970,6342Sony / Columbia
8BlacKkKlansman$725,90538%1,914126$379$33,042,4803Focus Features
9A.X.L.$439,340117%1,710--$257$3,440,2831Global Road Entertainment
10Hotel Transylvania 3: Summer Vacation$419,58546%1,802-385$233$159,366,1859Sony / Columbia
11Mamma Mia! Here We Go Again$358,07036%1,557-713$230$115,978,0956Universal Pictures
12Slender Man$314,05627%2,065-293$152$25,969,6623Sony / Screen Gems
13The Equalizer 2$260,2497%1,91426$136$98,556,9136Sony / Columbia
14Incredibles 2$252,85132%1,060-178$239$597,500,52211Disney
15Ant-Man and the Wasp$240,28939%1,178-342$204$211,871,2058Disney
16The Spy Who Dumped Me$140,19835%1,295-1114$108$32,532,3174Lionsgate

Limited (100 — 999)

#TitleTue, Aug. 28 2018LocationsAvg.TotalWks.Dist.
1Papillon$161,58919%544--$297$1,387,8881Bleecker Street
2Beautifully Broken$103,84097%649--$160$745,5791ArtAffects Entertainment
3Jurassic World: Fallen Kingdom$88,22525%608-206$145$413,169,00510Universal
4Teen Titans GO! to the Movies$69,21319%444-146$156$28,304,2335Warner Bros.
5Little Italy$65,441154%133--$492$374,6171Lionsgate Premiere
6Eighth Grade$59,40924%366-176$162$12,565,8057A24
7Three Identical Strangers$51,72810%221-55$234$11,244,9659Neon
8Skyscraper$24,50038%260-110$94$67,169,7907Universal Pictures
9Won’t You Be My Neighbor?$23,47026%160-46$147$22,367,72712Focus Features
10Ocean's 8$18,45515%185-26$100$139,041,20912Warner Bros.
11Death of a Nation$17,541-6%180-174$97$5,637,5834Quality Flix / Pure Flix
12Dog Days$15,35045%280-2107$55$6,626,8253LD Entertainment / Mirror
13The First Purge$9,4108%128-56$74$68,915,0658Universal Pictures
14The Darkest Minds$8,68730%172-276$51$12,490,071420th Century Fox
15Solo: A Star Wars Story$8,09410%118-34$69$213,609,23714Disney
16Uncle Drew$6,82831%127-20$54$42,319,8479Lionsgate / Summit
17Tag (2018)$6,41711%102-61$63$54,442,25511Warner Bros.
18Avengers: Infinity War$5,55114%108-40$51$678,696,08718Disney

Platform (1 — 99)

#TitleTue, Aug. 28 2018LocationsAvg.TotalWks.Dist.
1Searching$34,22915%9--$3,803$452,6841Sony Pictures
2Juliet, Naked$30,30010%4339$705$392,7202Roadside Attractions / Lionsgate
3Sorry To Bother You$23,9425%88-55$272$16,647,2268Annapurna Pictures
4McQueen$10,20413%51-44$200$1,123,2386Bleecker Street
5Blindspotting$8,4024%38-9$221$4,162,1856Lionsgate / Summit
6We The Animals$6,512-8%129$543$148,0742The Orchard
7Sicario: Day of the Soldado$6,19416%66-19$94$49,943,3139Sony / Black Label
8Leave No Trace$5,553-8%66-27$84$5,772,4619Bleeker Street
9The Fall of The American Empire$5,306164%150$354$2,001,8049Sony Pictures Classics
10Deadpool 2$5,14031%79-40$65$318,407,76315Fox
11The Night Is Short, Walk On Girl$4,8513%10-406$485$364,4791GKIDS
12Blaze$2,9590%74$423$106,7032IFC Films / Sundance Selects
14Don’t Worry, He Won’t Get Far on Foot$1,615-12%19--$85$1,424,0467Amazon Studios
15Whitney$1,452-8%124$121$3,013,4378Roadside Attractions
16Crime + Punishment$1,01821%3--$339$10,6471IFC Films / Hulu
17American Animals$918140%50$184$2,855,33513The Orchard
18Far From The Tree$50830%13-9$39$135,0396IFC Films / Sundance Selects
19En el Séptimo Día$40264%21$20$73,53812Cinema Guild